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Communicating Down the Righteous Path: The Maple Leaf Recall
michaelallison.ca/ -For the past week, Canadians have been hearing about Maple Leaf Foods and the massive processed meat recall due to a bacterial contamination of listria, tragically leading to 12 deaths and dozens of illnesses countrywide. Dave Fleet presents a comprehensive and straightforward analysis of the communication undertaken by the Maple Leaf. The company takes full responsibility [...] more »
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Moving to North America
michaelallison.ca/ -My internship at Artemis is coming to an end, and I am moving to Vancouver in September as a communications coordinator for Pace Group. Artemis is a great agency that showed me the ropes. I got to experience the difference between academic ‘idealist’ PR and on-the-ground ‘realist’ PR and tried my darnedest to make a case [...] more »
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Are Communities Self-Centred?
michaelallison.ca/ -On Friday, I read Jen Zingsheim’s tweet reporting the conflict between Russia and Georgia over South Ossetia had developed into full-on war. “This is big,” I thought. “While everyone on Twitter only writes about iPhones and the latest niche geek conference, Russia is further raising tensions in the world. Why does no one care?” Nathan Gilliatt [...] more »
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Twitter through a Political Lens
michaelallison.ca/ -The reason there are so many lawyers in politics is not because politicians are lawmakers. Sure, an aptitude for legalese helps, but it’s more because the political sphere is confrontational that so many attorneys feel they belong in public office. Politics in the West, with parties as vehicles for ideology and power, pits beliefs against [...] more »
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Artemis is hiring
michaelallison.ca/ -Artemis, the agency I’m interning for this summer, is hiring a PR Coordinator. I offered to post the notice, so here are the details: You’re a strategically creative PR professional who thrives in a high-pressure, fast-paced environment that takes full advantage of all your skills. You think outside the box, love pursuing new ideas and have [...] more »
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How do you have time for social media?
michaelallison.ca/ -Over the past couple months this summer, I’ve been asked by a number of senior PR people how anyone has the time to spend blogging and interacting on social networking sites. From their perspective, time is money. I was thinking about it, and here’s my advice: Think of social media’s value in a way where you [...] more »
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Crisis Doubleheader: Barenaked Blackout
michaelallison.ca/ -On Monday morning, a blackout struck downtown Vancouver. A splice caught fire underground and knocked out over 2,000 B.C. Hydro customers, many of which were high rises filled with thousands of people. Traffic was chaos; businesses lost millions, and three days later, the power was restored. One of the big issues arising from the disaster is [...] more »
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Crowdsourcing Ignorance: A Fault With Social Media
michaelallison.ca/ -As The Times of India reports China’s warning for the Dalai Lama to not disrupt the Olympic Games opening next month, it will be interesting to keep an eye on how social media promotes both sides’ perspective in the battle for public opinion. We know, with the case of Wikipedia, misinformation is usually corrected through crowdsourcing, [...] more »
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The Empire, in Review
michaelallison.ca/ -Here’s something for the poli sci geeks. Rice, C. (2008). “Rethinking the national interest: American realism for a new world.” Foreign Affairs. 87(4). And as these emerging powers change the geopolitical landscape, it will be important that international institutions also change to reflect this reality. This is why President Bush has made clear his support for [...] more »
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Happy Canada Day!
michaelallison.ca/ -Since Canada Day and Independence Day are in the same week, I thought I’d share something with both sets of readers in mind: A monologue on America by Kid in the Hall Bruce McCulloch. more »
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